Webinars
Access exclusive webinars with actionable strategies to drive inclusive growth and business success.
On-Demand Webinar Resources
Webinars
March 19, 2026
Member only
From Insight to Impact: How Cultural Intelligence Drives Measurable Hispanic Health Outcomes
This webinar explores how cultural intelligence, grounded in proprietary research and activated with authenticity, is transforming Hispanic health engagement. Drawing from Influyente’s Hispanic Health and Wellness Explorer™ and real-world healthcare performance data, the session reveals how trust is built within Hispanic communities, why family dynamics influence healthcare decisions at every stage, and how hyper-local, culturally fluent activation drives enrollment, retention, and utilization.
Webinars
March 19, 2026
Member only
Where Automotive Growth Is Happening — And How to Capture It
The automotive industry is changing fast and multicultural consumers, especially Hispanics, are driving the growth. However, most publishers and brands are still operating without the clarity needed to win in this new landscape. The brands, agencies, and publishers who understand multicultural growth will shape the next decade of the automotive industry. This session gives you the roadmap.
Webinars
December 12, 2025
Member only
SoundCheck – The Power of Comunidad presented by SiriusXM Media
Inclusive Growth Marketing Tools, Webinars
December 12, 2025
Member only
Missing Billions – The Business Case for AAPI Inclusion
Webinars
December 11, 2025
Member only
Latino Consumers Under Pressure_ Economic Impact and Brand Opportunity Amid Rising Uncertainty
Webinars
November 21, 2025
Member only
Belonging Is the New Brand Loyalty 7 Considerations to Market With Empathy in a Financially Strained Economy
Watch the replay of this webinar featuring Janelle James, Senior Vice President at Ipsos Cultural Intelligence. Ipsos’ research shows that belonging is emerging as a new driver of brand loyalty as financially stressed consumers look for connection and understanding. Brands that lead with empathy, support healthier choices, and align with personal values are best positioned to build trust and reach diverse audiences.
Webinars
October 1, 2025
Member only
Multicultural Marketing Meets Influencer Marketing – What Every Brand Needs to Know
Watch as we share the latest 2025 trends, explore challenges in sourcing and contracting diverse creators, and dive into a real Multicultural campaign case study. The session closes with a panel of brand leaders, influencer marketing experts, and a creator discussing practical ways to authentically connect with your audience.
Featured Experts:
Javier Muñoz, CEO & Co-founder, Alkimiads
Glory Alcántara, Director of Multicultural Marketing, General Mills
Bruna Lauermann, Alkimiads Account Manager
Webinars
October 1, 2025
Member only
Maximizing Your Membership_ Inside the New AIMM Website and Member Portal
Replay Available: The AIMM team hosted an exclusive demo of the all-new AIMM member website and portal—your one-stop hub for tools and resources to support your multicultural and inclusive marketing journey.
This member-exclusive session showcased the site’s enhanced features, streamlined navigation, and new content sections, plus walked through how to set up your member portal and answered key questions about getting started.
Webinars
September 15, 2025
Member only
AIMM Member Forum April 2025- Cultural Inclusivity: The Measurable Engine for Brand Growth Disney, General Mills and Cultural Inclusion Accelerator
Carlos Santiago led a conversation with Disney, General Mills, and the Cultural Inclusion Accelerator on how weaving cultural insights and measurement into creative development delivers authentic connections and accelerates business growth.
Championing Inclusive Marketing
Become part of AIMM’s drive for inclusivity and multicultural marketing success. Gain exclusive access to industry insights, tools, and research. Engage with peers to elevate your strategies and accelerate growth. Join us today!
