Join

Now more than ever, it takes a village. Join ours

Join hundreds of other like-minded and like-hearted industry leaders to meaningfully activate your voice and cement your legacy by co-architecting the new industry standards for inclusive growth.
Join Us!

Membership Journey

Membership Exploration Meeting

Potential members get a guided tour on the AIMM Membership opportunity and mutual interest is explored. Membership into AIMM is by invitation only to intentionally support AIMM’s mission, vision and collaborative working model and to maintain a balance of at least 50% of our membership coming from Client-Side Marketers.

Invitation and Agreement

Assuming alignment, AIMM sends prospective member the Formal and Exclusive Invitation to join AIMM along with annual fees and simple agreement for execution.

Onboarding

Upon receipt of signed Member Agreement, AIMM onboards new member with Action Track Assigmnents, access to AIMM gated resource Hub, AIMM website registration and more.

Learn

Review playbooks, research, attend webinars, view webinars and recorded meetings, and review pledges and fact packs.

Engage

Attend and participate in track meetings and workgroups, sign and commit to pledges, attend meetings and webinars, complete member directory and reach out to colleagues.

Act

Share best practices and expertise within Track meetings, support AIMM pledges in member organizations, get recruited for AIMM event thought leadership adapt, and adopt AIMM tools and resources to accelerate your internal initiatives.

Share

Offer value your AIMM membership provides with your internal teams and with your professional network.

Feedback

Let your voice be heard! Participate in surveys, share your voice in meetings, and contact the member experience team for more amplification opportunities.

Stronger together. Be part of the movement.

Confidence

Navigate the complexity of inclusive and culture-led growth with confidence, in and environment.

Clarity

Keep up with major marketplace changes happening at the speed of culture, as they evolve, all year round.

Community

Choose your own path to inclusive growth, at your pave, guided by the voice of the entire industry.

Frequently Asked AIMM Membership Questions

Learn more about who joins AIMM, how AIMM works and how AIMM helps accelerate our members’ inclusive growth and moves the industry forward.

  • AIMM is a membership-based alliance of senior-level  industry leaders from across the entire corporate ecosystem; client-side marketers/brands, creative/media agencies, media companies, research companies, tech companies, nonprofits, trade organizations and – collaborating year-round to create the new standards for driving growth  from Multicultural and Inclusive market audiences, including Hispanic, Black, Asian American, LGBTQ+, Native-American and Indigenous Peoples, People With Disabilities, the Aging Population and non-Hispanic White.  The goal of AIMM is to maintain a balanced representation of 50% from client-side marketers and 50% from the rest of the ecosystem and will occasionally put a “temporary pause” on onboarding some categories based on the state of the ecosystem balance.​

    ​
    Membership is at a company level, with individuals who represent each member company actively engaged and involved and is by invitation only.

  • Membership into AIMM is a separate and additional membership within the ANA. We are a complement to the foundational content offered by ANA membership alone. This is because the depth and breadth of AIMM’s year-round programming, content and collaboration, including tools, data, resources, events, and playbooks offers a significant scope of “over and above” benefits tied to peer-based networking & engagement, thought leadership, capabilities-building, team training, legacy-building and much more.

     

    AIMM is globally recognized for the impact it delivers to its members and the industry. We are actively making progress in these three main goal areas:

    1. Achieving True Diversity and Inclusion in Corporations

    2. Eliminating Systemic Investment Inequalities in the Media and Creative Supply Chain

    3. Maximizing Cultural Authenticity in Ads, Programs and AI Outputs

  • The AIMM membership year runs for twelve months and may be activated during any month and at any time of each month, all year long.

  • Complete the membership inquiry form or reach out to the contact provided on our website to begin the exploration process.

  • No, AIMM offers the flexibility of paying membership fees in multiple payments over the course of a few months.

  • Membership dues invoices will be sent annually to allow automatic renewal. If you would like to make changes to your membership, please contact INFO@ANAAIMM.NET

  • AIMM members are diverse, not only in their representation of many parts of the industry but also in expertise and experience. We welcome learners, leaders, teachers and change-makers, and all get the most out of the membership by being engaged, tapping into the tools and resources available, attending our exclusive events and sharing feedback. The Membership Experience team is here to help and will provide an onboarding and outline ten steps to help you maximize your membership.

  • Attendance and participation in AIMM meetings, webinars, and Tracks are up to the discretion of each member. We hope that all members participate as much as possible to maximize their ability to collaborate, learn, partner, up-skill and move their teams and organizations forward.

  • Absolutely! Don’t reinvent the wheel – learn from the best in the business.

Member Testimonials

Siani Kiyonaga
Senior Manager of Strategic Research and Innovation
“AIMM has created a network of industry professionals who are developing best practices to reach our multifaceted, multicultural and inclusive audience… Support of this initiative has given Toyota a powerful way to ensure we take full advantage of representing and including all members of the community that we serve.”
Emily Callahan
Former CMO, ALSAC St. Jude Children’s Research Hospital
“AIMM does a fantastic job helping companies understand and prioritize multicultural segments by providing an environment where ideas can be exchanged, and learnings can be extracted.”
Alex Lopez Negrete
President & CEO, Lopez Negrete Communications
“The work of AIMM and of all those involved in it are successfully shining a long overdue light on the importance of reaching a diverse and changing America, and of making these diverse segments a strategic priority vs. a tactical after-thought for marketers. The conversation is finally being held at the right levels thanks to AIMM. Moreover, the collective work of AIMM’s various tracks and committees is also providing the marketer community with the tools, knowledge and framework to make positive and lasting changes so that they can take advantage of the enormous opportunity that reaching these segments represents for their brand health and bottom lines. I am so very proud to be a founding partner and am excited to see the positive impact and change taking place.”

Take the Next Step

Don’t hesitate. Start your membership journey today and unlock exclusive benefits designed to enhance your multicultural marketing strategy.

Join